If you are looking to avail the services of search engine optimization companies to rank your website on Google and other search engines then you will find reading this post interesting. Before you choose your SEO marketing service consultant, you need to evaluate whether the company takes into account four of the most vital aspects that are essential for you.
Keyword research to find related keywords: The SEO vendor should never stop just at what you have given as the input keywords. A webpage can and should be ranked for a bunch of keywords rather than just one or two. The real answer to what is SEO marketing is not just about ranking for a single keyword – it is about ranking for a group of keywords that will attract a lot of additional traffic for you. That’s what makes the marketing effort well-leveraged.
Three-pillar SEO: Every Google search engine consultant service provider, even if they are providing affordable SEO marketing services, needs to cover all the three primary SEO areas if they are providing you a rank promise. They need to inspect, evaluate and possibly suggest improving your on-page SEO scores. They need to reverse-engineer and find the competition for your off-page SEO efforts and allocate appropriate time and effort to make it good enough to outdo your competitors. And then, it must simulate social activities around your website.
Timeframes: The consulting company will promise you to rank your website for your chosen primary keyword, and possibly other secondary keywords. But remember, you are attempting to carry out marketing online with SEO services. So there is a cost associated with time delay – you would be richer if you start making money today rather than tomorrow. Hence, make sure that the SEO marketing service company provides you with an approximate time taken to rank. This will help you set expectations and build your sales funnel accordingly.
Rank upkeep: You need to not only attain your high Google SEO ranks but also maintain them for keeping your marketing efforts live and productive. So the SEO marketing services company must offer an affordable rank maintenance service. With this service, you will be able to maintain the ranks in the longer term. Plus, in the initial time period for a month or so right after you rank, this service should be free of any cost. Or, better still, the rank attainment by itself should have a stability guarantee for a month and then the paid rank upkeep service can kick in.
While choosing a SEO services vendor, keep all the four factors above in mind so that you can get the best deal around.
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